BSc (Hons) Digital Marketing and Management
- Available in Clearing 2025
Introduction
Prepare to become a future-focused marketing leader, equipped to navigate the complexities of a fast-moving digital landscape.
You’ll gain hands-on experience with core digital marketing tools like SEO, analytics, campaign management, and customer relationship management (CRM) systems, as well as learn how AI is shaping smarter, faster, and ethically responsible marketing strategies.
Develop essential skills in leadership, project coordination, and cross-cultural communication to position yourself as a well-rounded, industry-ready professional.
Course options
Key facts
Entry requirements
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Fees and paying for university
Facilities
Campus facilities
As a student at ARU London you'll have access to:
- over 30 lecture theatres ranging in size from those that can accommodate up to 200 students in a theatre-style seating arrangement, to others that are perfect for highly interactive seminars
- two interconnected buildings with libraries containing core texts, wider reading materials, printers, and computer labs. There are also multiple study pods and booths for group work or personal study.
Student support
You’ll be supported by:
- our Employability Service, helping you develop skills, knowledge, and experience through a range of extra-curricular sessions and career-focused support
- experienced wellbeing advisors and counsellors, offering assistance with mental, physical, medical, and/or learning conditions
- a mobile app giving you 24/7 access to learning resources, the e-library, and your timetable.
Careers
Graduates of the BSc Digital Marketing and Management are well-equipped for a variety of roles across the digital marketing sector. Many graduates go on to become Digital Marketing Executive/ Officer, Digital Marketing Account Manager, Digital and Social Media Executive, Digital Marketing Analyst.
Throughout your studies, you’ll have access to tailored support from our Employability Service, designed to help you prepare for your future career. This includes workshops on CV writing, interview techniques, and career planning, as well as guest talks from industry professionals.
Life in London
With campuses near central London and the financial district, our buildings are in an ideal location for business, hospitality and law students.
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