Dr Veronica Burke

Senior Lecturer
Faculty of Business and Law
Areas of Expertise:
Business, management and leadership , Business Management , Human Resources Management , Organisational Behaviour
Research Supervision:

Veronica is an experienced learning, development and education specialist with extensive experience working in higher education and consulting with multi-national businesses. She has a strong background in organisational behaviour, individual and team coaching, leadership, organisational development and performance psychology.

[email protected]

Connect with Veronica on LinkedIn

Visit the Performance Impact website


Skilled in the end-to-end management of executive leadership development, 1-1 coaching, assessment, moderation and curriculum design, Veronica’s most recent experience was as full-time Faculty at Cranfield University School of Management where she was Director of The Cranfield Talent Development Programme, The Cranfield General Programme and The Business Growth Programme.

Veronica has also taught on undergraduate and postgraduate programmes in several UK higher education institutions including the University of Cambridge, and she has doctoral and Master’s degree supervision experience. She is a Fellow of the Higher Education Academy (FHEA).

Research interests
  • Leadership Development
  • Sport and Business
  • Talent Development
  • Personal Development
  • Performance Psychology
Areas of research supervision
  • Business Leadership
  • Organisational Behaviour
  • Talent Development
  • Business Management
  • Personal Development
  • Wellbeing at Work

Leading the development of the new Business portfolio for ARU Peterborough: Business Management, Marketing, Entrepreneurship and Human Resource Management

Courses taught:

  • The Help to Grow Programme
  • Masters and Undergraduate modules in Business Leadership
  • Organisational Behaviour
  • Human Resource Management.
  • PhD (Management Development) - University of Edinburgh
  • Master of Arts (Physical Education) - University of Leeds
  • PGCE (Physical Education/History) - West London Institute of Higher Education
  • Bachelor of Humanities (Hons) Human Movement Studies / History - St Mary's College
  • Coaching Excellence Programme (Advanced) - Collaborative Equity Ltd
  • Strength Deployment Inventory (SDI)
  • British Psychological Society Accredited Level A (Ability Testing) and Level B (Personality Assessment)
  • Emotional Competence Inventory (ECI)
  • FIRO B Assessment Inventory
  • Myers Briggs Type Inventory (MBTI)
  • Certificate in Cognitive Hypnotherapy - The UK College of Hypnosis and Hypnotherapy
Memberships, editorial boards
  • Fellow, Higher Education Academy (FHEA)
Research grants, consultancy, knowledge exchange
  • The Presidents Institute - keynote and workshop presentations for C-Suite executives on constructive conflict management
  • The Teenage Cancer Trust - Board development programme / 1-1 coaching
  • International Nuclear Services - Coaching for performance programme
  • The Natural History Museum - Keynote presentation - talent development
  • Sadlers Wells Theatre - Keynote presentation - building personal resilience
  • The Forestry Commission - Executive Coaching
  • Tesco Plc - Executive Coaching
Selected recent publications

Lancaster, S. and Burke, V. (2019) 'Creating high performing teams'. In: Collins, D., Cruickshank, A. and Jordent, G. (Eds) (2019) The Routledge Handbook of Elite Sport Performance, Routledge: London, pp 384-389.

Burke, V. (2017) 'Five wellbeing practices to keep your employees on top form', Cranfield School of Management blog, 7 December.

Burke, V. (2017). 'How can we actively sustain our personal performance at work?', HRZone.com, 4 September.

Collins, D., Burke V. Martindale, A. and Cruickshank, A. (2015) 'The Illusion of competency versus the desirability of expertise: Seeking a common standard for the support professions in sport', Sports Medicine, 45 pp. 1-7.

Burke, V. (2014) 'When is conflict at work a good thing?' IEDP (International Executive Development Programmes) Newsletter [Online], 11 November.

Burke, V. (2014) 'Managing Conflict at Work', Management Focus, 37, Bedford: Cranfield School of Management, pp. 10-11.

Burke, V (2010) 'Performance Psychology: Organising for Excellence'. In@ Collins, D. et. al (Eds.) (2010) Performance Psychology - a Practitioner’s Guide, London: Elsevier, pp. 99-119.