Faculty:Faculty of Arts, Humanities and Social Sciences
School:Cambridge School of Art
Areas of Expertise: Graphic design and typography , Design Research , Design Innovation
Courses taught: Graphic Design
Email: [email protected]
Omayma joined Cambridge School of Art in 2021 as a Lecturer in Graphic Design. Her role involves teaching courses at a range of levels within the school and cognate areas; promoting skills in critical and rational thinking; developing appropriate assessments, supervising, marking, and examining projects, student dissertations and practical work; and providing support and guidance on academic and various issues.
She also teaches a variety of design software (2D & 3D) to help students master different phases of a design development process, embrace new technological developments that support learning and teaching, and incorporate them into best practices. Omayma's teaching focuses on user experience studies and the user interfaces designed for different technologies and platforms, where innovative techniques and mediums take place to enhance the learning process and industry engagements, and futuristic topics such as speculative design are introduced to meet the evolvement of knowledge.
Omayma gained her PhD from the University of Huddersfield in 2021. She investigated the use of design fiction to stimulate the adoption of autonomous vehicles by employing video games, narrative, and what-if scenarios. Her research highlighted how a new and dynamic language of visual communication could improve the user experience and acceptance of autonomous vehicles. Moreover, this experiment could help overcome the challenge of earning the trust of future customers, as they form the demand in the technology market and future investments in infrastructure. In addition, she holds a Master of Science degree in Computer Animation and Visual Effects from the University of Bradford and a Bachelor's degree in Graphic Design.
Researchers are welcome to discuss their interest in taking a PhD degree.
Omayma currently teaches on the following modules:
Alqatawneh, O., Wu, S., Pearson, J., Jones, A., Royston, H., Robinson, N., Cowell, A., Fray, C., (2022), 'Usability Study for an Educative Prosocial Game to Combat Child Sexual Abuse in Jamaica'. Elsevier: Computers & Education International Journal - under review.
Alqatawneh, O., Wu, S., Pearson, J., Jones, A., Royston, H., Robinson, N., Cowell, A., Fray, C., (2021), 'Design an Educative Prosocial Game to Combat Gender Based Violence in India'. The British Journal of Educational Technology - under review.
Sutherland, S., Innella, G., Rodgers, P., Bremner, C. & Alqatawneh, O. (2019). 'An Illustrated* A to Z for the Design of Care: H is for Hands, K is for Kin, N is for Noticing'. In Does Design Care…?  Workshop. Lancaster University.
Alqatawneh, O., Coles A., & Unver E. (2019) 'Towards the adoption of Self Driving Cars' in 3rd International Conference on Smart Trends for Computing and Communications. Springer: Bangkok-Thailand.
Alqatawneh, O. (2018). 'Research Through Design as an Approach to Investigate Design Fiction Insights and Uses'. In ARCOM Doctoral Workshop Research Methodology.
Al-Qatawneh, S., & Alqatawneh, O. (2018). 'Exploring the Use of Light and Colour to Detract and Enhance the Plot of 3D Rendered Scenes', International Journal of Innovation, Creativity and Change, 4:1:74-94.
Al-Qatawneh, S., & Alqatawneh, O. (2017). 'Exploring the Lighting Effects on Human Observation Using a Plot of 3D Rendered Scenes'. In Proceedings of the International Conference on Graphics and Signal Processing. ACM.
STEM for BRITAIN Candidate. House of Commons, London, UK, 2020.
Does Design Care ? Workshop. Chiba University, Japan, 2019.
Huddersfield PGR Conference. University of Huddersfield, United Kingdom, 2019.
2nd place Best Poster Award. Huddersfield PGR Conference, University of Huddersfield, United Kingdom, 2019.
MMU PGR Conference Risks and Beyond. Manchester, United Kingdom, 2019.
1st place Best Poster Award. MMU PGR Conference Risks and Beyond. Manchester, United Kingdom, 2019.
Sustainable UX: design vs. climate change. Online. Massachusetts Institute of Technology (MIT), 2019.
Third International Conference on Smart Trends for Computing and Communications. Bangkok, Thailand, 2019.
ARCOM Doctoral Workshop Research Methodology. Dublin, Ireland, 2018.
MMU PGR Conference Provoking Discourse. Manchester, United Kingdom, 2018.
University of Huddersfield PGR Symposium. Huddersfield, United Kingdom, 2018.
The International Conference on Graphics and Signal. Singapore, 2017.