Navigating consumer minds (In-person)
In-person Inaugural lecture, Navigating Consumer Minds: How to increase the likelihood of purchase and instil behaviour change with Prof Cathrine Jansson-Boyd.
- 5 December 2024, 18:00 - 19:30
- Price: Free
Inaugural lectures provide a platform to showcase and celebrate our newly appointed professors. Academics will share their achievements in research with the wider community and create awareness of the latest developments in a variety of interesting topics.
In-person Inaugural lecture, Navigating Consumer Minds: How to increase the likelihood of purchase and instil behaviour change with Prof Cathrine Jansson-Boyd.
Virtual Inaugural lecture, Navigating Consumer Minds: How to increase the likelihood of purchase and instil behaviour change with Prof Cathrine Jansson-Boyd.